Category Archives: talent

How to connect your job search

Google puts first things first. They figured out how to rank pages by how they are connected. They put the page that will be the most useful to you at the top of your list. That saved so much time that people abandoned the other search engines. 

Connecting web pages is a simple concept. A web page links to my website. Another site links to that first web page. Now, all three are connected.  

There are simple and complex strategies to being ranked highly by Google. All of them are forms of networking. The two most common strategies are: 1) you scratch my back and I’ll scratch yours, and 2) become the expert.

You scratch my back and I’ll scratch yours

You offer to list their web page on yours if they list your web page on theirs. That way you both get a lot of recognition.

It works in job hunting, too. Although it’s not as simple as with websites, the basic idea is to help as many people as you can, and they will help you. 

Getting articles published in trade journals is one example. There are literally thousands of local, state, regional and national associations and publications that need authors. Call up one and tell them you want to write an article. Local newsletters are especially useful. If you do a great job, they’ll publish it. The people who get those newsletters will then consider you an expert. They may just call you to help them with a question. They may offer you a job.

If you have something interesting to say, and already know you are a good speaker, contact your chamber of commerce and get on their speaker list. If you would like to be a great speaker, contact Toastmasters. I know there is a club near you. Go to https://www.toastmasters.org/. They are the best speaker trainers in the country.

Become the expert

When you are the expert, everyone seeks to be connected to you. You can get to be known as an expert by getting certifications or doing consulting work. 

Certifications are available for almost every field: sales, HR, accounting, real estate management, security, law, computers, etc. Often hirers search resume databases for the certifications and assume a good person will be attached to them.

Consulting work can really mean just getting a temporary job in the field. If you are unemployed, you have little to lose. Contact all the temporary staffing agencies and ask them if they place people with your skills on temp jobs as well as permanent ones. If they don’t, ask them who does. I was surprised that there is a market for temporary doctors in Antarctica, temporary electrical linemen in Alaska, and temporary environmentalists in Butte, Montana.

Figure out how to get connected to as many people as possible. It is a Google job search method that gets you in front of the competition. It could eliminate all your competition. 

Something to do today

Make a list of ways other people have connected to you in your job, even people who you might not have worked with directly. Track down how they got connected to you. Think of ways you can use that to connect with more people.

Every candidate could use a bit of polish

Every few years a hiker in the United States finds a large raw diamond. Usually it was carried down by glaciers from Canada when sheet ice covered the north.  A raw diamond is interesting, but not exciting.  To reach its true value that stone must be turned over to an expert.  It will have scores of facets polished into it until it catches the light and sparkles with fire.  It is the expert polishing that makes people cherish diamonds.  Diamonds in the rough don’t stay that way for long after they are discovered.

My old partner got a Thank You note from a candidate she first placed 20 years ago.  She convinced a bank to take a chance on him.  He has worked his way up the corporate ladder and gotten promotion after promotion.  He was a diamond in the rough.

At the bank he first decided to stand out less while working more.  He watched closely how others dressed and acted.  How did they succeed with sales and politics?  Banks are calm on the outside, but full of opportunity and excitement behind the façade. Mentors appeared as he looked for them.  Some were his managers, some were higher up or lateral to him.  They gave him advice and helped him acquire polish.  Over the years he kept on polishing new shining facets into his skills and character. He learned management and leadership.  He figured out ways to fix problems instead of just enduring them.  Instead of being noticed for his rough exterior, he now stands out for his ability to make things happen and his polish.

If you get a job based on being a diamond in the rough you will only progress a little if you don’t acquire some polish.  You may have to get rid of the nose stud or the blue jeans you always wear.  It may be your technical skills that need work.  Effective management and leadership abilities need training and practice.  Look for mentors, people above you who can lift you up.  Move away from the group that is stuck in a rut.  Find the stars that are rising and do what they do.  Learn constantly.  

You can tell a human diamond in the rough from an average person.  If you truly are a diamond in the rough, you will embrace change.  You will actively seek polish and improvement.

 Something to do Today

Where can you polish up your skills? Write ideas down and think of ways to polish up on those skills.

Everyone judges a book by it’s cover

A woman teaching my daughters held up a copy of a magazine with scantily dressed women on the cover. She asked, “What do you expect to find inside?” The answer was, “Pictures and articles about sexy dressing and attracting men.” 

She handed the magazine to a girl and said, “Open it and read from any page.” Inside those covers was a religious magazine. The teacher made the comment, “If you dress on the outside like the women on the cover of this magazine, no one will bother to find out that inside you are a woman of character. They won’t even consider it a possibility.”

In the last article I wrote that perception really is everything. How you are perceived is always critical, especially to yourself. Over time your character is altered by all the little things you do. At first you act to give an impression, but eventually you act from the bone deep character you have developed while impressing others. 

Benjamin Franklin was brought up short one day when he realized he had developed a less than brilliant character. He was a smart, hard working man, and becoming successful. He had noticed that some people would cross the street to the other side when they saw him coming. He realized he had a poor reputation in many things. In his autobiography he describes his plan to improve his character. The simple device he used thrust him forward to prominence in the fields of writing, science, diplomacy and politics. 

As Benjamin Franklin started working on his character he wrote, “I was surpris’d to find myself so much fuller of faults than I had imagined; but I had the satisfaction of seeing them diminish.” He found that if he pretended to have a virtue long enough, he developed it as a part of his character.

I strongly recommend reading and re-reading Benjamin Franklin’s short autobiography.

Become the person you would admire.

Something to do today

What’s on your cover?

You have to prove you are worth more than you are being paid

“I am earning $115,000 per year. But I don’t want to be a food scientist anymore. I want to be a Java programmer. I’d like to earn about the same salary, but I’d consider less. Maybe $80,000 per year. I also want to move to Pennsylvania. I don’t like Texas. I almost got a PhD degree so I am sure someone will want me. Can you find me a job?”

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At that time Java programmers with 2 years experience were earning $60,000 per year. They had no Java experience. They were studying it. Their goal was to get certified and then move to their new career. Their degree was unrelated to programming. Dropping from $115,000 per year to $80,000 per year seemed to them to be a sure way to interest an employer. I had to let them know that they weren’t worth anywhere near that as a programmer. 

Their problem was that they wanted to be hired at top dollar before they had a track record. And, yes, he did get hired. Just not at those terms. They realized the reality of the situation.

No employer can stay in business when they overpaid their employees. If their expenses are high, they have to charge more. Then their competitors take all their customers away. No customers, no business, no jobs. 

In order to be hired you have to be the best bargain of all the people who apply. You need to have proof that you will do more excellent work for less money than anyone else. That doesn’t mean you have to be the lowest paid. You have to be the best bargain.

A great salesperson will be paid three times what a mediocre one is. Yet, everyone wants a great salesperson and will pay for them. You may pay them three times as much, but they bring in 10 times the profit. That’s because high volume cuts your overhead costs. Great salesmen are worth a lot more. Did you notice the ugly fact that great salesmen are worth 10 times more, but are only paid 3 times more?

What about network technicians? If you can improve computer response time by ½ second per entry by 1000 clerks, you can save $100,000 per year for your company. If you can keep the computers of 1000 clerks from going down for 10 minutes each week, you are saving the company 166 man hours per week. That will allow them to save the wages of 4 clerks. A great network technician is worth much more than the one who allows network problems to continue. The ugly fact is that a great network technician is only paid 2 or 3 times what a barely acceptable one is paid, yet his contribution is 10 times greater.

You need to document what makes you great. Present it to your boss when you do it. When you are looking for a job, put dollars produced and saved in your resume. If you prove you are worth more than you are being paid, there will be less resistance to paying you more. Prove you are worth ten times more, then accept wages two or three times higher. It’s ugly, but that’s the way it works. 

Something To Do Today

Think about what work you have done over the last week or two. What are a few things that can make you worth 10 times more?

You can’t make a silk purse out of a buggy whip

A while ago I talked to a very good programmer whose skills are hopelessly out of date. She was hoping to get a job as an intern so she could upgrade her skills. She has only one problem in her job search.

Only antique collectors say, “I like things that are outdated, frustrating, inefficient and dangerous.”

Train, Railway, Old, Abandoned, Outdated

Luckily she knew she might only be hired as an intern. Some people think that they should be hired as rocket scientists even though they have outdated skills. I have people severely infected with archaic abilities approach me every week. They freely admit their problem and then tell me they deserve a great job, a raise and happiness without their own effort.

Bosses want to hire the best people they can. They aren’t social workers. Some companies train the people they hire, but they are going to try and hire the best worker who needs the least training. It is pure common sense; they hire the best person.

If you are a master of buggy whip technology, don’t expect a job at NASA. There will always be a few buggy whip makers scraping by, but you won’t get rich working for them. Invest in yourself. Get the updated skills you need to be employable. Get out of the buggy whip age and into the computer age. Leave the stone arrowhead tools behind and become an engineer. Learn to be an expert.

That means YOU need to invest in yourself. It may be as simple as asking your boss for training. More likely YOU will have to study on your own. Read a new technical, sales or business book each month. Subscribe to journals and websites about what you do. There are community and online colleges that you can use to get a degree or advanced training. 

You can’t make a silk purse out of a buggy whip, but with time and patience you can turn a mulberry leaf into a silk purse. It takes specialized knowledge and a silkworm. Learn the specialized knowledge you need for your job. Go make a silk purse.

Something To Do Today

Think about what skills YOU have that are outdated. What can you do to update those skills or replace them?

Exploit your “excuses” for your advantage

You are not trying to get the job of “minion” or “muscle”. Don’t pretend that exploiting your life experience is wrong. It is not the same as mugging someone in a back alley. The real reason most people don’t want to exploit their advantages is that they “want to stand on their own two feet”. It is a lovely macho phrase that means very little. Our society, families and personal lives all rest on the shoulders of those who came before us. Admit that no matter what you do, others have helped you. Get on with using the advantages that parents, teachers, friends, clergy and God have given you. 

Here are some excuses people use and reasons to exploit them for your advantage.

  • I will not exploit my family connections to get a job.

Acorns don’t fall far from the tree. Employers need reliable hires. Getting someone from a good family is a much better bet than hiring a complete stranger. If they can’t hire you, but they suggest someone else hire you, they get brownie points from that other person. They win as much as you do.

  • My friends are too close to my heart for me to ask them for help.

If your friends object to helping you get a job, they don’t trust you with THEIR reputation. If you are going to let them down, you are not a friend. If they trust you and you will follow through, helping is what builds friendships.

  • I refuse to manipulate their emotions.

People always hire based on emotion. Always. Even if no one talks to you and they only give you a paper test, they hire on emotion. Paper tests are put together based on what people FEEL will give them the best employee. Your pay will be based on emotion – how well they FEEL you will do. Promotions are based on emotion – how do they FEEL you will do in the new job. Don’t be dishonest. Don’t be an actor. Tell the truth simply. The emotions behind the truth will help you Use them.

  • Inviting them to lunch is brown nosing and sucking up.

Actually it is called networking. In many companies senior partners and executives can be fired for not having lunch with enough different people. They are evaluated on lunch. Literally.

  • I won’t tell them I left because I was sick. I don’t want their sympathy.

You are fine now and it is relevant to understand your resume. If it will substantially help you get the job, tell them. Talk to a couple of job experts and get their opinion. If it will help, exploit it. 

  • I want the job, but I don’t feel right pressing them to choose me

They want to hire the person with the best attitude. They want the person who will work the hardest. They want someone who they can promote. They want someone who is excited. They want to hire the hungriest person. How can they tell that about you unless you keep asking them, “When will you decide?”, and, “When can I start?”

  • It is greedy asking for more money.

If the offer is very good, take it. Don’t argue. Otherwise, ask for more money. If you really are worth it, get the money. If they pay you more, you will be less likely to leave for another job because of more pay. They win too.

  • Taking this job to get experience, when I plan to leave later, is wrong.

Hiring and training you does cost money. Companies that invest that money have already figured out how to profit from it. They will either give you a raise and promotion, or expect you to leave. They will make money. You won’t cost them a thing.

  • I’m a veteran, but it is not fair to use that to get a job.

The leadership, teamwork, calmness under fire, discipline and fortitude veterans develop is uncommon. Bring it up.

Your life experience makes a difference. Whatever that experience is. You need to use it and exploit it.

Something To Do Today

Think of these “excuses”. If there are any that you use, how can you use it to your advantage?

Ruthlessly exploit yourself – 9 good ways

Don’t do something illegal or immoral to get a job. Lying, blackmail…you know better than that.

Mountaineer, Climb, Rock Climber, Mountain Climber

However, Ruthlessly exploiting everything good about your life is not wrong. Let me give you some things people have said to me that I think are crazy.

You are crazy if you say:

  • I will not use my family connections to get a job.
  • My friends are too close to my heart for me to ask them for help.
  • I refuse to use their emotions about my situation.
  • Inviting them to lunch is brown nosing and sucking up.
  • I won’t tell them I left because I was sick. I don’t want their sympathy. 
  • I want the job, but I don’t feel right pressing them to choose me.
  • It is greedy asking for more money.
  • Taking this job to get experience, when I plan to leave later, is wrong.
  • I’m a veteran, but it is not fair to use that to get a job.

Let’s look at that last point. A few veterans actually forget that the leadership, teamwork, calmness under fire, discipline and fortitude they developed is uncommon. They feel they just did their duty. No big thing. Why bring it up?

Your life experience makes a difference, whatever that experience is. You need to use it and exploit it. People connect emotionally and help each other all the time. Don’t be afraid of that.

Because so many people have a problem ruthlessly using every advantage they have.

Something To Do Today

What is unusual about your past and your experience? Think about it and write it down. How can you use this in an interview or on a resume?

How to tell if you should be a CEO

Woman on a ladder of success

Is your ladder to success helping you climb the right wall?

Too many people climb the ladder of success, only to find it is leaning against the wrong wall. (unkn)

Should you be a CEO?

Jim just took a job as a manager of a small company.  He’s been a CEO before.  He took the lowly manager’s job because he likes it better than being CEO.  He didn’t even put his CEO experience on his resume. He got the “lowly” job he really wants because he left the word CEO off his resume.

I can tell you the same story, with the exact opposite twist, of technicians and engineers who worked their way up the technical ladder, only to finally figure out that they should have quit and gone to work as the CEO of a small company.  These are guys making $150,000+ as technicians.  Not bad money at all.

There’s a way to find out if you really, truly, in your gut would like to be a CEO.  Get a couple of practice jobs.  First, become a team leader or manager where you are. Also get involved in your local or national trade association.  While you are at it, volunteer to head a charity organization.  Your local school has a PTO, swim team boosters, band boosters, etc.  The YMCA, Boys and Girls Club and Scouts all need people who are leaders. Another great way is to run for the school board, town council or state legislature.

Leading any of these organizations will help you see if you like management.  In them you need to set your own goals and agenda.  You need to persuade people to work with you.  Selling others on your ideas is essential. You’ll also build a network of people who can help you become a CEO.  You’ll get to show true executive leadership.

If you talk to CEO’s, you’ll find that many of them evaluate executives in their own and in supplier companies by how they perform in volunteer posts.  Being a CEO isn’t just telling people what to do.  It also includes creating a network that will draw talent and contracts to your company.

If you want to be a CEO, get started now.  There are teams, associations, charitable organizations and political organizations looking for leaders.

And pay attention.  Being CEO may not be for you.

Something To Do Today

If you have any desire to be a manager or a leader, make a list of places where your leadership

could have an effect.  Go out and get started in those organizations.  You could easily be the “CEO” in 2 years.

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Later:                          3 critical words on your resume

email exploitation

Absolute proof it is time to leave your job

Can you fit into the company culture?

pro wrestler jumping

In a company you get used to the most amazing things after a short time.

Wrestlers in feather boas and getting the right job

Everyone knows you can’t run for Governor and expect to win if you are a professional wrestler who wears feather boas. It is worse if you are a radio talk show host who is conservative AND liberal at the same time.  Jesse Ventura became a Governor by being all these things.  He got a lot of politicians upset and confused.  He also did a great job of running the state. But, less than half the people voted for him.

My coworkers and I offend some people. We do it by being ourselves.  We are not purposely obnoxious. We are friendly and inoffensive by our standards.  We just believe in being open, honest, and having fun.  We have a theory that we can either try to be bland inoffensive gray, or we can enjoy work being just who we are. We can’t do both.  We have found a LOT of people who like it when we are ourselves.  Even the candidates who literally leave our office in tears because we are candid with them, send their friends to us.  But some people refuse to do business with us.  We choose to pay that price.

We don’t set out to be obnoxious.  Neither should you.  If that nose jewel is just an accessory, don’t wear it to the interview.  If you will not work without it, wear it. The same thing goes for a beard. Dress up in the best way you know how for an interview.  Make your resume as professional AND personal as possible.  Use good manners always.  Be honest. Be yourself. Also understand that whether you dress very conservatively or outrageously, you will be judged as a bad fit for some jobs. Just make the choice consciously.

It is wonderful how quickly you get used to things, even the most astonishing. (Edith Nesbitt)

There are jobs for programmers, salespeople, bankers and accountants in very conservative companies.  The jobs also exist in companies that have bizarre office paint jobs, people with pink hair and pierced tongues, and parking lot hockey games at lunch.  I can point out such companies deep in Amish country in Lancaster, PA. All companies want team players who fit into their very different cultures.

Let’s be honest.  The more unusual you are, the more exceptional your accomplishments have to be.  Don’t set out to offend or shock people.  Be as nice and sociable as you can.  Fit in with company culture wherever possible.  Just don’t be afraid to be a little different, to be yourself.

Something To Do Today

Call my office after 6 pm and go to my voice mail. (717)975-9001.  Bryan Dilts is the name. I change my message occassionally.  My message is “very unprofessional” according to many. It also sets me apart in the minds of people who hear it.

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Tomorrow:      Corrections – a newborn’s grasp

Later:               Why not go for the CEO job ?

How to AVOID Psychobabble and get useful self help tips

matches about to be lit by a single match

The right help can light a fire in your life.

This applies. Just give me a second.

I can light a match on a window, my pants, a fingernail and my teeth. Some people can barely light a match using the strike pad on the matchbox.  If someone cannot light a match on their teeth, it doesn’t mean the match is bad.  It doesn’t mean they are bad either.  It just means they can’t light a match on their teeth.

Psychobabble and useful psychology

Using a self help book can be a lot like lighting that match.  Just because a book works for someone else, but not you, doesn’t mean the book is bad or that you are bad. I have a whole list of books that helped me at various times in my life.  But, that was because they were the right book at the right time. If they are of no use to you, wait awhile and they may be.

The difference between psychobabble and useful psychology is often timing, need and preparation.

Here are some books that I’ve found exceptionally useful.  All are available from Amazon. They are in no particular order.

  • How To Fail At Almost Everything And Still Win Big, Scott Adams
  • Looking Out For Number One, Robert Ringer (Relationships that work)
  • Winning Through Intimidation, Robert Ringer (How NOT to be intimidated)
  • Action! Nothing Happens Until Something Moves, Robert Ringer
  • The New PsychoCybernetics, Maxwell Maltz (Freedom through reality)
  • The Power of Positive Thinking, Norman Vincent Peale
  • How To Stop Worrying and Start Living, Dale Carnegie
  • How To Win Friends And Influence People, Dale Carnegie
  • Man’s Search For Meaning, Viktor Frankl
  • Feel The Fear And Do It Anyway, Susan Jeffers
  • Think And Grow Rich, Napoleon Hill

I’m always looking for more great books to read.  I’d love to get your list of the most life changing books you’ve read.

Something To Do Today

Make a list of books you would like to read.  My personal “to read” list currently has about 40 titles.  I read and listen to 2 to 6 books a month.

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Next:    Facts would be nice

Later:  Wrestlers in feather boas

Resumes, interviews and a baby’s grasp