How to get your resume seen online could be a book. That book hasn’t changed in the last 5 years. Here are the basics:
- Include every keyword that is in the job listing
- Figure out a way to repeat the most important key words
- Resubmit your changed resume occasionally
Keywords are critical
Computerized filters are being used more often. CareerBuilder, Ladders, Indeed, ZipRecruiter, and all the others have them. If your resume does not have every important keyword or acronym, the computer eats it and spits out a form letter. No human sees your resume.
Put a list of certifications, education, software used, tools mastered and techniques employed at the end of the resume. Include every abbreviation or keyword in the ad. If you are missing a minor keyword, consider saying at the end of your resume, “I understand CDF and JCL but have never used them. It may get you past the computer filter. If you are submitting your resume directly to the hiring manager, you might take the list off.
Repeat important keywords
Your resume will be ranked by keyword usage. When my query brings back 300 hits, I want to see the most likely resumes first. I sort on “relevance” and cherry pick the top resumes. The best way to be ranked highly is to intelligently use the keywords multiple times.
Resubmit your resume
Job boards usually show the most recently submitted resumes first. If your resume has not been submitted for 3 months, it is at the bottom. Worse, recruiters may assume you have a job if your resume is that old. They won’t call you. Refresh your resume every week or two with a minor change.
Just these three things may change your invisible resume to a real interview magnet.
Something To Do Today
Go read the job description of the last job you submitted your resume for. Did your resume have all the keywords? Did it repeat the most important keywords?