Tag Archives: job change

Their perception will change your career

There are 10 extremely ripped bodybuilders making $1,000,000 a year teaching others to exercise. Each year a hundred men and women get PhD’s in exercise physiology and they will only become high school gym teachers. The guys making the big money work hard every day on how the world sees them. Perception really is everything in their world.

Actors and Actresses? They have personal trainers, chefs and makeup artists who make more than most business executives. They won’t leave their house without 2 hours of working on how you and I will perceive them. Perception is everything to them.

Glasses, Reading Glasses, Spectacles, Eye Wear, Reading

In every job there are people who, “Don’t care what others think.” They are rarely the best paid person in the shop. The ones who do care about “what others think” either succeed wonderfully or alienate others beyond belief. The ones who succeed make sure their bosses know what they have accomplished and what their team did. The ones who fail tried to grab all the credit for everyone’s work, not just their own. They fail because the perception becomes that they are conniving, scheming and untrustworthy.

Who do you respect? Did they earn that honor? If you respect a computer programmer because he “never sold out”, hasn’t he sold that perception? A musician who is famous for “never going commercial” cultivated that precise image. They all care for their image as carefully as Hulk Hogan of pro-wrestling fame. A great salesman who never counts his commissions carefully implants that perception in his customers. That is what he sells: perception of himself as only interested in the customer’s success.

Figure out how you want to be perceived. Be that person. Prove to your boss that you are that person with weekly reports that show it. That same proof can be applied to your resume. Show what you have caused to happen in the past and you’ll get the chance to do more in your next job. Perception will be reality. 

Something to do today

Ask a coworker or an ex-coworker how they perceive you. How do you want people to perceive you? What can you do to attain that new image? 

Measure and beat your competition to the job

James Bond, 007, has the best enemies. They are ruthless, evil and totally bad. When he “accidentally” kills one, you cheer. 

In your job search you don’t have to kill or destroy your opponents. All you have to do is get rid of them. It is a very simple process. The people competing against you must be known, measured, and either beaten, eliminated or enticed elsewhere.

Fight, Fight Club, Boxing, Sport, Punch
  • Known

Who else is applying for the job you want? Is it college graduates, high school kids or guys who have been in that industry for 20 years? You have to know how they are like you and how they are different. If you are exactly like everyone else, you won’t be noticed. If you don’t fit in at all, they probably won’t hire you either. If you don’t know who is applying, call up the company or recruiter and ask.

  • Measured

I call and ask why the people applying for a job are not getting hired. I ask HR and hiring managers exactly what skills and traits they are having trouble finding. You can certainly call HR or a recruiter and ask. They can’t fire you. You don’t even work there yet. You can also see if you can find old ads for the same job. Look at what has changed from the old ad. They are probably emphasizing the hardest to find traits in newer ads. Another possibility is to just think a bit. What are the hardest to find skills they are asking for? Do you have any of those skills?

  • Beaten

Since you know and have measured your competition, beat them flat out if you can. Emphasize your strongest qualifications. Tell them how well you can do the job. Prove you have done similar things in the past. Say what is different about you. Mention in passing how you have all the traits every other applicant has, but do something to stand out.

  • Eliminated

I prefer to eliminate the competition entirely. The best way to do that is to have someone tell the manager to call you without even presenting a resume. Okay, you may have to give them a resume to hand to the boss. Either way you can eliminate the competition by leapfrogging the qualification process. Get in front of the hiring manager before he sees anyone else. He may decide it isn’t worth his time to look any farther than you. 

  • Enticed elsewhere

Some jobs and companies are so wonderful everyone is applying for them. If you know you can’t beat the great masses of people, you are going to have to go somewhere else. Look for a job where the masses of people are not applying. It may be in a very small company. Ask everyone you know, “Who needs someone with [my skill]? The masses are enticed elsewhere. They see high profile jobs. You will be looking for the less obvious openings. Become an expert in locating companies that could use your skills, but aren’t widely known.

Your competition is easier to get rid of once they are known and measured. Then they can either be beaten, eliminated or enticed elsewhere.

Something To Do Today

Write in your job journal about what is unique that you’ve accomplished in the past. It needs to sound exceptional. 

What to ask a recruiter who is going to help you

“I’ll help you get a job. Trust me. Give me two weeks.”

When a recruiter says something like that, ask him, 

  • What exactly will you do? 
  • Which companies will you be submitting me to?
  • When will you report to me on what you have done? 
  • Which companies am I likely to get an interview with?

If the recruiter gives you a list of companies you will be submitted to, that’s perfect. Also acceptable is a specific industry group he will be calling. Not just “local companies.” The recruiter also needs to give you dates you will get progress reports. If a recruiter really is going to “make a hundred calls”, then he should be happy to tell you when the calls are done.

Don’t let your job search be like in the movies where the car driver, you, takes their hands off the wheel and has the person in the passenger side steering the car. It’s not the recruiter’s job they are choosing, and it’s not their future. You need to be the person driving in your job search. No one else has your interest in your career.

You are building your career. The recruiter is looking for their next sale or placement. It is the difference between the commitment a cow and a chicken make when they volunteer to be part of a steak and eggs breakfast. For the cow it is a life and death decision, but for the chicken it is just a day’s work. For you it is a multi-year commitment, but for the recruiter it is a few day’s commitment. Who do YOU think should be in charge?

It’s your career. Make sure you are driving the job search. Only trust recruiters who tell you who they are calling, and report back when they are done.

Something To Do Today

Time to update your job journal with your accomplishments this week. Give a report to your boss in a format he can use.

Career killing shortcuts

3 different ways to go now

Choose your direction carefully.

The modern age has been characterized by a Promethean spirit, a restless energy that preys on speed records and shortcuts, unmindful of the past, uncaring of the future, existing only for the moment and the quick fix. (Jeremy Rifkin)

Lufkin is the premiere maker of the pumps sucking oil from Oklahoma’s prairies. In 1981 used Lufkin pumps were selling for more than new ones. Fancy business school graduates said Lufkin was nuts. They could sell the new pumps for much more. “Take your profit now!” they said. The owners of Lufkin said, “We’ve been here a long time. Demand goes up and demand goes down. We will service our customers the best we can. We won’t take advantage of them when they are desperate. When the bubble bursts we will still be here. We’re in this business for the long haul.” Today, after decades of recessions and some good times in their business, they still make a solid profit, now as a GE subsidiary.

In the recruiting business one recruiter said, “I take people out of one rut, and put them into a different rut.” Some recruiters don’t care. I do. I find people in good jobs who could do significantly better. I then place them in a job where they can more quickly meet their career goals. I help people shave years off of their career growth. I move them into a better long term opportunity.

Be mindful of how your resume looks. People who have changed jobs 3 times in 2 years have a hard time getting a great job. Later, even after 3 or 5 years in one job their resume is tainted. The manager hiring for a great job wants someone who will be there a long time. He knows he can attract bright stable workers. Why should he settle for someone who may be gone in 6 months?

A new job should give you a significant LONG TERM advantage. It should help you take charge of your career. Lance Armstrong won the Tour de France seven times. In 2005 he only won one day out of 21 racing days. On one day he was 20 minutes behind the fastest bike. But he was always mindful of where he was in relation to his competition. He made sure he had the best bike and the best team even if he wasn’t getting the glory of being first over the finish line. Looking for the long term advantage is how he won.

Find the best team and opportunity you can. Get in it for the long haul. Go win. You cannot speed up your career by taking a lot of shortcuts.

Something To Do Today

Write down your career goals in your job journal. Where do you really want to go? Can your current team get you there? If not, time to change teams.