Category Archives: Resumes

Using friends and relatives to help get a job

To stop a giant cockroach from leaving the earth, one of the heroes in Men In Black steps on some earth sized bugs. They are relatives of the big one. The giant one comes back down and “engages” the hero. “Hiring managers are like giant cockroaches. They just want to hide in their offices and get away from you.” 

If you can get a relative, friend or recruiter to help you, you multiply your chances of getting a job instead of a rejection from that hiring manager.

Let’s start the way we did in the last article. First, make sure you want the job and that you are a decent fit. You can only use friends and relatives two or three times. They are the big guns to use when you really are well qualified and motivated. If you are not qualified for the job, just send a resume through Indeed or ZipRecruiter. That way it only takes you 10 seconds to send it and the computer will delete it for them. Relatives and friends are too important to overuse. A recruiter won’t let you overuse them, so use recruiters as heavily as you can.

Once you identify the job you would be excellent for, you need to figure out a plan of attack. 

First: who really respects you that can help? A recruiter who respects you is a much better reference than a brother who thinks you would bomb. The person who you know directly will hand your resume to someone you don’t know. The enthusiasm that is passed on with your resume is the big advantage you get from a friend, relative, or recruiter handing over your resume.

Second: figure out the final target who will be given your resume. Particularly if your friend works there or is a recruiter, they will have several options. If possible, have them give it directly to the hiring manager or their boss. If you cannot get it directly to someone making the decision, figure out who else it will be given to. Just handing your resume to the HR department may do nothing for you in a huge company.

Third: follow up. If you know the hiring manager or their boss got your resume, give them a quick call to verify they got it and see if they have any questions. You may only get their secretary, but you can still ask them if they have any questions. This is where you can reinforce your advantage. If a recruiter handed in your resume, ask the recruiter to follow up, and then you can follow up with the recruiter to ask what the manager thought. 

Using a friend, relative or recruiter can get your resume put on the top of the pile of applicants. It will not guarantee you a job, but it will sure help you get an interview. 

Use friends, relatives, and recruiters when you are prepared and the stakes are high. That is the best way to get a hiring manager’s attention.

Something to do today

Networking time. Identify the 5 companies and jobs you best fit and most want to fill. Start asking people you know, who they know who works there. You can invite that stranger to lunch with a friend. Scary? That’s okay. Invite them out to lunch anyway. With the friend along it will be more comfortable.

How to engage the hiring manager in a conversation

How to engage the hiring manager in a conversation

The heroes in Men In Black have to stop a giant cockroach from leaving the earth. If it leaves, the earth will be destroyed. They are able to engage it in a conversation, sort of. They find out what is interesting enough to get the cockroach to come down and interact with (try to kill) them. 

Hiring managers are like giant cockroaches. They just want to hide in their offices and get away from you.” If you can engage the manager or their assistant in a conversation you will multiply your chances of getting an interview or a job. Here is how you do it:

First, make sure you want the job and that you are a decent fit. The Men In Black were the guys in charge of saving the earth. They were motivated and had the tools, they just had to figure out how to do it. If you are qualified to become a computer technician, audit manager or director of international sales, engage the hiring manager in a conversation. If you are not qualified for the job, just send him a resume through Indeed or ZipRecruiter. That way it only takes you 10 seconds to send it and the computer will automatically delete it for them. Conversation only works if you really want the job and really are qualified.

Now, write down the titles the hiring manager may have. Then call up the company and ask for that person. You may get through to him or you may get routed to someone else. If you get routed to someone else ask, “Are you helping (title) find the person for (job name)?” Push your way through until you get to someone who actually is helping him find a new employee. It doesn’t matter if it is them, the HR department or a receptionist. It has to be someone directly involved with the hiring process for that particular job.

When you get to the right person, say, “You are looking for a (job name). What has been the hardest thing for you to find in the right person?” Then wait. Engage them in a discussion of what they are having a hard time finding in a new hire. Make sure and ask, “Is there anything else you have a hard time finding?” Ask that last question again and again. Probe their answers. Find out what the problem is that they have to solve. 

Another good question is, “For the (job name), what is causing you to throw away most of the resumes that you get?” Then probe that too. Add, “Is there anything else?” Listen. Ask more questions. Find out what can disqualify you.

Be helpful. If you find out you are the wrong person, offer to tell someone else who is qualified about the job. If you are the right person say, “I really fit that job, what is your email address so that I can send you my resume directly?” You have a 50-50 chance of getting their direct email address, and that will get your resume right on top of the pile. If you really are qualified, that is a great place to be. And you get there by engaging them in a conversation. 

Don’t forget to specifically change your resume and cover letter to match their needs. Then call up an hour later and ask, “Did you get my resume? What more do you need to know?” You may just end up having a phone interview right then and there.

That is how you get a hiring manager to talk to you.

Something to do today

Make a list of a few jobs that you really want and are qualified for that you have not already interviewed for. Whether or not your resume has been sent in, call them up and try this out. Change your resume after your conversation and highlight things you didn’t know were so important. You just may get that job.

Using the right words to catch the hiring manager’s attention

In the last article I talked about how hiring managers are NOT God. I even went as far to say, “Hiring managers are like giant cockroaches. They just want to hide in their offices and get away from you. You are a waste of their time unless you tell them something that proves they need you. They would rather have their receptionist shred your resume than take the time to talk to you.”

The hiring manager is not God. They are a giant cockroach. 

You cannot assume that a hiring manager will glean 4 key words and 2 key points out of a 3 page resume. You get no points for length and thoroughness. You get no points for briefness. You get points, or an interview, for saying the key words and phrases that the hiring manager wants to hear. If you don’t shout those key words and phrases, the manager’s receptionist will shred your resume. Then the cockroach, the hiring manager, can hide in their office where you can’t get to them.

To find the right words and phrases you need to do some forensic language work. Like a crime scene investigator. Take 3 or 4 job listings on Indeed or ZipRecruiter for different jobs with the same company. Place them all side by side. Highlight all the phrases that are identical. Identify the stuff the human resources department puts around the description the hiring manager wrote. That fluff may possibly be necessary to get you past the HR department, but it won’t get you a job. 

Now take your blue highlighter. Mark every misused acronym, word, technical term or technical phrase. Those are the words the HR person didn’t understand. They could very well be critical. You need to have an exact match on those words in your resume.

Continue marking with an orange highlighter. Again look for all the technical terms and acronyms. Mark them all. The orange words are the most likely to be used by a computer or receptionist to screen out resumes. 

Finally, go back over the resume with a pink highlighter. Mark the skills that are the most difficult to find. What are the things in the ad that everyone wants and nobody has?

I bet those ads look terrible. That’s good. It means you have taken the time to study the exact words that will get you an interview. You need to include those words and technical phrases in your resume. They will force the screener to pass your resume on to the hiring manager. He will have to call you in order to see if you can do the job. You will prevent him from closing his door and hiding from you. 

Something to do today

Get some highlighters and go through ads on the internet. Find the really key words and phrases. Alter your resume before you send it out. Make it so they cannot miss the things that are important to them.

Demand attention from the hiring manager

A giant cockroach steals the hero’s gun and swallows it, So the hero taunts the cockroach until it eats him. A few minutes later the cockroach explodes and our hero is standing there holding the huge gun the monster ate a few minutes before. Men In Black was a lot of fun. In that case the only way to save the world was to survive in the stomach of a giant bug.

This image has an empty alt attribute; its file name is 2.png

There has to be at least 5 great job hunting analogies there. Create your own, then read mine. I bet mine is different.

The giant bug wants nothing more than to get into its spaceship and get away. Of course the earth will be destroyed if it gets away, but that is not the bug’s problem. The two puny humans must do everything they can to keep it from leaving. They taunt it, harass it, insult it, and step on small earthly cockroaches (relatives and friends) to get it to delay its departure. They figure out what the bug can’t ignore and get it to come back and deal with them.

Hiring managers are like giant cockroaches. They just want to hide in their offices and get away from you. You are a waste of their time unless you tell them something that proves they need you. They would rather have their receptionist shred your resume than take the time to talk to you. Take three lessons from the way the Men In Black fought the giant bug:

  1. You have to find the right words
  2. You have to engage them in conversation
  3. A relative or friend may be able to get them to talk to you

Over the next three articles I will show you how to do each of these things. The giant cockroach, the hiring manager, will give you all the hints you need. I’ll show you what those hints are.

Something to do today

What do you need to do to get a hiring manager to need to talk to you?

Are you buying a hirer’s attention?

Google is one of the most outrageously priced stocks in the market today. They give away services that competitors charge an arm and a leg for, and they make a profit. Google is the best company in the world that is in the attention business. If you are looking for a job or a promotion, you are in the attention business too.

Google started out as a search engine. It was a simple catalog. Then the owners started selling simple ads, but in a different way. That difference changed the internet. Macbook, Laptop, Google, Display, Screen

Go out and Google “jobs”. Everything you see on that first page is a response to your attention. There are a few ads at the top and to the right of your results. The results you see on the first page were also paid for by savvy marketers. Your interest and attention to “jobs” is a valuable commodity. Google is in the business of finding out what you will pay attention to, and serving it up with the least fuss and the most profitability. Google finds out what interests you and then shows you ads you really want to see. Their ads solve your problems. 

Now the scary part. Can anyone find you? My query about “jobs” produced 5,320,000,000 hits this morning. Even Google is selective about the information they present to me. They sell more by presenting less information. That’s why there is a first page of Google.

Let’s cut down the competition. Google “biomechanical engineer” in quotes and you get 69,600 hits, and a lot of the ads disappear. Google your name inside quote marks. I got 18,800 hits on “Bryan Dilts” because I am a blogger and businessman. Can anyone find you? Google is expert at finding what interests me and presenting the most important information in the first page. People can find me, can they find you?.

This is why you are in the attention business. To get a job, you have to get a hiring manager’s attention. You have to be at the top of his employee search. There is a huge amount of competition for his attention. He has to stop and look at you as a person. He has to call you, bring you in for an interview, and introduce you to the team. Then he has to decide to stake his career on hiring you. He has to pay a lot of attention to you. Are you doing what is necessary to be at the top of his search?

The next few days are about getting the attention of people who will hire you. Google is going to play a big part in the discussion, so go out and have some fun with it.

Something to do today

Cut a paragraph or phrase out of your resume and Google it. Do the same with a job ad. Have some fun.

Every candidate could use a bit of polish

Every few years a hiker in the United States finds a large raw diamond. Usually it was carried down by glaciers from Canada when sheet ice covered the north.  A raw diamond is interesting, but not exciting.  To reach its true value that stone must be turned over to an expert.  It will have scores of facets polished into it until it catches the light and sparkles with fire.  It is the expert polishing that makes people cherish diamonds.  Diamonds in the rough don’t stay that way for long after they are discovered.

My old partner got a Thank You note from a candidate she first placed 20 years ago.  She convinced a bank to take a chance on him.  He has worked his way up the corporate ladder and gotten promotion after promotion.  He was a diamond in the rough.

At the bank he first decided to stand out less while working more.  He watched closely how others dressed and acted.  How did they succeed with sales and politics?  Banks are calm on the outside, but full of opportunity and excitement behind the façade. Mentors appeared as he looked for them.  Some were his managers, some were higher up or lateral to him.  They gave him advice and helped him acquire polish.  Over the years he kept on polishing new shining facets into his skills and character. He learned management and leadership.  He figured out ways to fix problems instead of just enduring them.  Instead of being noticed for his rough exterior, he now stands out for his ability to make things happen and his polish.

If you get a job based on being a diamond in the rough you will only progress a little if you don’t acquire some polish.  You may have to get rid of the nose stud or the blue jeans you always wear.  It may be your technical skills that need work.  Effective management and leadership abilities need training and practice.  Look for mentors, people above you who can lift you up.  Move away from the group that is stuck in a rut.  Find the stars that are rising and do what they do.  Learn constantly.  

You can tell a human diamond in the rough from an average person.  If you truly are a diamond in the rough, you will embrace change.  You will actively seek polish and improvement.

 Something to do Today

Where can you polish up your skills? Write ideas down and think of ways to polish up on those skills.

Everyone judges a book by it’s cover

A woman teaching my daughters held up a copy of a magazine with scantily dressed women on the cover. She asked, “What do you expect to find inside?” The answer was, “Pictures and articles about sexy dressing and attracting men.” 

She handed the magazine to a girl and said, “Open it and read from any page.” Inside those covers was a religious magazine. The teacher made the comment, “If you dress on the outside like the women on the cover of this magazine, no one will bother to find out that inside you are a woman of character. They won’t even consider it a possibility.”

In the last article I wrote that perception really is everything. How you are perceived is always critical, especially to yourself. Over time your character is altered by all the little things you do. At first you act to give an impression, but eventually you act from the bone deep character you have developed while impressing others. 

Benjamin Franklin was brought up short one day when he realized he had developed a less than brilliant character. He was a smart, hard working man, and becoming successful. He had noticed that some people would cross the street to the other side when they saw him coming. He realized he had a poor reputation in many things. In his autobiography he describes his plan to improve his character. The simple device he used thrust him forward to prominence in the fields of writing, science, diplomacy and politics. 

As Benjamin Franklin started working on his character he wrote, “I was surpris’d to find myself so much fuller of faults than I had imagined; but I had the satisfaction of seeing them diminish.” He found that if he pretended to have a virtue long enough, he developed it as a part of his character.

I strongly recommend reading and re-reading Benjamin Franklin’s short autobiography.

Become the person you would admire.

Something to do today

What’s on your cover?

You have to prove you are worth more than you are being paid

“I am earning $115,000 per year. But I don’t want to be a food scientist anymore. I want to be a Java programmer. I’d like to earn about the same salary, but I’d consider less. Maybe $80,000 per year. I also want to move to Pennsylvania. I don’t like Texas. I almost got a PhD degree so I am sure someone will want me. Can you find me a job?”

This image has an empty alt attribute; its file name is vzZmKckcoj_eidQS9_xsdcG713VbYAaNiildV0rjcVKH7BmR9VMbpinqwFiddEJ1pJ2zMNGgWOorxGWm3brBV-9HlDR4BiqRgtKw_2aSLoMHYpIzaOYm_hNlpGGwc3Oa5wqzEZSP

At that time Java programmers with 2 years experience were earning $60,000 per year. They had no Java experience. They were studying it. Their goal was to get certified and then move to their new career. Their degree was unrelated to programming. Dropping from $115,000 per year to $80,000 per year seemed to them to be a sure way to interest an employer. I had to let them know that they weren’t worth anywhere near that as a programmer. 

Their problem was that they wanted to be hired at top dollar before they had a track record. And, yes, he did get hired. Just not at those terms. They realized the reality of the situation.

No employer can stay in business when they overpaid their employees. If their expenses are high, they have to charge more. Then their competitors take all their customers away. No customers, no business, no jobs. 

In order to be hired you have to be the best bargain of all the people who apply. You need to have proof that you will do more excellent work for less money than anyone else. That doesn’t mean you have to be the lowest paid. You have to be the best bargain.

A great salesperson will be paid three times what a mediocre one is. Yet, everyone wants a great salesperson and will pay for them. You may pay them three times as much, but they bring in 10 times the profit. That’s because high volume cuts your overhead costs. Great salesmen are worth a lot more. Did you notice the ugly fact that great salesmen are worth 10 times more, but are only paid 3 times more?

What about network technicians? If you can improve computer response time by ½ second per entry by 1000 clerks, you can save $100,000 per year for your company. If you can keep the computers of 1000 clerks from going down for 10 minutes each week, you are saving the company 166 man hours per week. That will allow them to save the wages of 4 clerks. A great network technician is worth much more than the one who allows network problems to continue. The ugly fact is that a great network technician is only paid 2 or 3 times what a barely acceptable one is paid, yet his contribution is 10 times greater.

You need to document what makes you great. Present it to your boss when you do it. When you are looking for a job, put dollars produced and saved in your resume. If you prove you are worth more than you are being paid, there will be less resistance to paying you more. Prove you are worth ten times more, then accept wages two or three times higher. It’s ugly, but that’s the way it works. 

Something To Do Today

Think about what work you have done over the last week or two. What are a few things that can make you worth 10 times more?

Exploit your “excuses” for your advantage

You are not trying to get the job of “minion” or “muscle”. Don’t pretend that exploiting your life experience is wrong. It is not the same as mugging someone in a back alley. The real reason most people don’t want to exploit their advantages is that they “want to stand on their own two feet”. It is a lovely macho phrase that means very little. Our society, families and personal lives all rest on the shoulders of those who came before us. Admit that no matter what you do, others have helped you. Get on with using the advantages that parents, teachers, friends, clergy and God have given you. 

Here are some excuses people use and reasons to exploit them for your advantage.

  • I will not exploit my family connections to get a job.

Acorns don’t fall far from the tree. Employers need reliable hires. Getting someone from a good family is a much better bet than hiring a complete stranger. If they can’t hire you, but they suggest someone else hire you, they get brownie points from that other person. They win as much as you do.

  • My friends are too close to my heart for me to ask them for help.

If your friends object to helping you get a job, they don’t trust you with THEIR reputation. If you are going to let them down, you are not a friend. If they trust you and you will follow through, helping is what builds friendships.

  • I refuse to manipulate their emotions.

People always hire based on emotion. Always. Even if no one talks to you and they only give you a paper test, they hire on emotion. Paper tests are put together based on what people FEEL will give them the best employee. Your pay will be based on emotion – how well they FEEL you will do. Promotions are based on emotion – how do they FEEL you will do in the new job. Don’t be dishonest. Don’t be an actor. Tell the truth simply. The emotions behind the truth will help you Use them.

  • Inviting them to lunch is brown nosing and sucking up.

Actually it is called networking. In many companies senior partners and executives can be fired for not having lunch with enough different people. They are evaluated on lunch. Literally.

  • I won’t tell them I left because I was sick. I don’t want their sympathy.

You are fine now and it is relevant to understand your resume. If it will substantially help you get the job, tell them. Talk to a couple of job experts and get their opinion. If it will help, exploit it. 

  • I want the job, but I don’t feel right pressing them to choose me

They want to hire the person with the best attitude. They want the person who will work the hardest. They want someone who they can promote. They want someone who is excited. They want to hire the hungriest person. How can they tell that about you unless you keep asking them, “When will you decide?”, and, “When can I start?”

  • It is greedy asking for more money.

If the offer is very good, take it. Don’t argue. Otherwise, ask for more money. If you really are worth it, get the money. If they pay you more, you will be less likely to leave for another job because of more pay. They win too.

  • Taking this job to get experience, when I plan to leave later, is wrong.

Hiring and training you does cost money. Companies that invest that money have already figured out how to profit from it. They will either give you a raise and promotion, or expect you to leave. They will make money. You won’t cost them a thing.

  • I’m a veteran, but it is not fair to use that to get a job.

The leadership, teamwork, calmness under fire, discipline and fortitude veterans develop is uncommon. Bring it up.

Your life experience makes a difference. Whatever that experience is. You need to use it and exploit it.

Something To Do Today

Think of these “excuses”. If there are any that you use, how can you use it to your advantage?

How to test your resume

I Dare You To Use This Resume Test

This test will get you job interviews.

Right now about 5 resumes out of every 100 make it to the hiring manager.  The average resume screener is NOT an expert in what you do.  If you are lucky he will know half of the technical terms on your resume.  The screener will decide in 10 seconds whether or not your resume comes close to being acceptable. 

After this speed test, the screener will give each resume that passed the 10 second test a 45 second read through.  If you pass that test you will finally get in the pile that the hiring manager gets to see.    Your resume has to get past the screener or you will not get interviewed or hired.

How do you test your resume?  

Find a screener of your own.

Ask a friend to look over your resume for 10 seconds.  Time them.   Snatch your resume out of their hands.  Take it away and ask them what they read.  What they tell you determines whether or not you would make the first screen test.  If you pass that test, give it back to them for 45 seconds.  Again, snatch it away and grill them about what they read.

If your resume passes this test with three different people, you have a resume that may work.  If your screener can say what you accomplished, that’s outstanding.  If he says what your duties were, that’s good.  If you are going for a programming job and he says you worked with VB.Net and C#.Net, and by the way, what are they?  You did VERY well.

Every time you submit a resume, look at the ad you are responding to.  Will your screener pick out the key phrases in the ad…..from your resume?  Test it.  Find out. 

That’s how you get more interviews.

Get my book with more resume tips here in pdf format, and a resume planner.

————————-

Something To Do Today

Find 3 friends, acquaintances or enemies and test your resume.  If you are having trouble, go to www.agicc.com/resumeideas.htm again.  See what you can change.  My resume writing book and planner is free here.